Made with care. Given with heart.
With every purchase and every review, you help us give back to women, to communities and to the planet. This is the real-life impact we make together.
Purpose in every piece
How we make it
GOTS-certified organic cotton and pure silk, hypoallergenic by design, handmade by a team paid a fair, living wage.
What we give back
Donations from your purchases support women's health, mental health, communities in need and the planet.
A community that gives back, together
JulieMay has never just been about lingerie. It's the women who wear it and the causes we show up for in real life.
In real life · Manchester


Women & communities
6 projects
A month supporting women's health
This November we fundraised through the SWFT charity raffle for the Warwickshire Breast Cancer Ward, and hosted a women's health panel in Manchester breaking taboos around women's health. We donated all ticket proceeds to Wellbeing of Women, who fund groundbreaking research in women's health and gynaecology.

Mind mental health charity
During May 2025 we donated 10% of our Grace Bra sales to Mind. With our community's support we raised over £115 for a charity offering counselling, advocacy and awareness so people get daily support through the hardest days.

Helping end underwear poverty
We donated all unsold stock in our UK warehouse to Smalls for All, a charity collecting new pants and new or gently worn bras for women and girls in Africa and the UK who can't afford them. Because dignity matters.

Safe housing with AKT
We donated 15% of our Morpho Comfort Bra sales to AKT, a charity supporting young people facing homelessness. With our community we raised over £100, because everyone deserves a safe place to call home.

Supporting Galop
We donated 15% of profits from our Sunbleached Floral Silk & Organic Cotton Supportive Bra to Galop, raising over £200. Galop supports people facing domestic abuse, sexual violence and hate crime.
JulieMay x Uncommon Threads
We partner with Uncommon Threads, a nonprofit empowerment boutique in Lawrence, Massachusetts that helps low-income women see their potential through clothing, styling and self-esteem workshops. We donate products and sponsor workshops.
The planet
3 projectsEden Reforestation Projects
Eden employs local communities to restore natural ecosystems. With the Greenspark community we've helped restore 12,000+ hectares of forest, empower 190+ people with fair wages, and produce, plant and protect 4 million trees that absorb around 5,785 tonnes of carbon a year.
Plastic Bank® recycling
Plastic Bank helps stop ocean plastic while improving the lives of those who collect it. With the Greenspark community we've rescued over 1 million ocean-bound plastic bottles and cleaned the equivalent of 5,930 miles of UK beaches.

Improved cook stoves in Malawi
This UN project helps rural households in Malawi switch from three-stone fires to energy-efficient cookstoves, reducing exposure to toxic smoke. As part of the Greenspark community we've offset over 5,500 tonnes of CO2.
Circular by habit
1 project
Bra recycling ambassador
We're a Bra Recycling Ambassador for The Bra Recyclers, helping preloved bras and prostheses reach women in need rather than landfill. Wash your bras, fill out the recycling form, post them with the free label, and receive a discount on your next purchase.
A brand with a positive impact
We'll keep making lingerie that's gentle on your skin and generous to the world. Thank you for being part of it.
